Social engineering

AI phishing and social engineering

Phishing is still the most common attack UK organisations face, and the NCSC expects AI to make it more effective. The evidence supports tighter basics rather than panic.

Last reviewed against NCSC (UK), NCSC New Zealand and UK Government (DSIT and Home Office). Sources

The evidence

What is known

The NCSC says threat actors already use AI to gain access to systems through social engineering, and it expects this to increase the volume and impact of intrusions to 2027 [1]. It also says AI-enabled tools sold as a service will uplift novice criminals and hackers for hire [1].

The government survey for 2025/2026 shows the baseline. Phishing was the most common breach or attack, experienced by 38% of businesses and 25% of charities, and the most disruptive, cited by 69% of affected organisations [5]. Phishing made up 93% of business cyber crime [5]. Interviewees felt phishing had become easier for attackers, which they linked to rising attack volumes [5].

A caution on attribution

The survey does not say how many of these phishing attacks used AI. Treat the AI link as the NCSC's assessment of direction, not a measured share [1] [5].

Magnifying glass over a virus marked 24/7

What changes

Signals that matter less

Spelling mistakes and clumsy phrasing have long been a tell. That cue weakens when tools can produce fluent, tailored text, so training that leans on it needs updating. The same applies to calls and video, as the Arup case shows [7].

Defences

Controls that still work

Tall blue server rack with glowing status lights

Verify the request, not the sender

Agree that sensitive requests are confirmed by a separate channel. This works whatever the quality of the message.

Wi-Fi signal above a hexagonal padlock

Protect the account, not just the inbox

Phishing succeeds when a stolen password is enough. Multi-factor authentication limits what a captured credential can do.

Cloud with a combination lock dial at its centre

Make reporting easy

Staff who can report a doubt quickly give you early warning. Respond to reports and say what happened.

Factory site linked by wireless to a phone with a fingerprint and shield

Reduce what can be abused

Limit who can change payment details or grant access, so a single fooled person cannot cause the loss.

How CyPro can help

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